Robby Barnett is the Senior Director of Strategic Partnerships within Viant’s Business Development organization. Here, he is responsible for identifying and developing strategic partnerships across the business. Barnett has been with Viant for nearly a decade, most recently overseeing all inventory partnerships for Adelphic, Viant’s industry leading omnichannel DSP. He has played a significant role in the design, development, and marketing of many successful media products over his tenure. Barnett’s career has been spent building media owner relationships for some of the world’s largest brands across traditional, digital, and programmatic media channels. He earned his Bachelor’s degree from Cal State Northridge and certifications in Data Science & Predictive Analytics from UC Irvine.