Date: Wednesday, September 14, 2022
Time: 1:00 – 2:00 PM ET | 10:00 – 11:00 AM PT
Marketers are searching for an advertising solution that can navigate the New Open Web — and provide meaningful return on ad spend (ROAS) and return on investment (ROI).
In Examining The Total Economic Impact of Working with Viant’s Adelphic DSP webinar, Viant’s EVP of Operations Paul Oronoz, Tom Grant, SVP, Group Director Investment Operations, Havas Media Group, North America, and our guest speaker, Forrester Total Economic Impact™ Consultant Courtenay O’Connor, discussed Viant’s recently commissioned Total Economic Impact™ study1 from Forrester Consulting and the potential ROAS and ROI of advertising with Viant’s omnichannel, people-based Adelphic DSP.
Improve media ad spend efficiency
Expand incremental revenue opportunities
Increase reach and impressions
Register above to access a webinar recording and discover how to succeed in the New Open Web with people-based advertising!
Paul Oronoz
EVP of
Operations
Courtenay O’Connor
Forrester Total Economic Impact Consultant
Tom Grant
SVP, Group Director, Investment Operations
For questions about the event, please contact Adelphic’s Marketing & Communications team at marketing@adelphic.com.
1 The Total Economic Impact™ of The Viant DSP, Adelphic, a commissioned study conducted by Forrester Consulting on behalf of Viant, August 2022.
