With Adelphic’s #DOOH inventory, reaching your audience wherever they are has never been easier. Chat with us today: https://t.co/OO7zAPSgNf
[New in @MediaPost] Viant’s new set of tools uses machine learning to eliminate fraudulent impressions, increase viewable inventory and improve bid efficiency:
Data & Programmatic Insider: A Cross-Channel Programmatic Bidding Option With Viewability, Fraud Predictions
Viant has been working for years to wipe out fraudulent impressions from bid requests with new tools, said Steven Ohrnstein, SVP, platform automation ...
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Adam Paz, VP at @viant_tech, #Adelphic’s parent company, sat down with @Cuebiq to discuss #DOOH measurement, advancements in the space and more:
Partner Spotlight: Q&A With Adam Paz, Viant - Cuebiq
Take a look at this Q&A with Adam Paz of Viant for his view on OOH & DOOH advertising measurement, technological advancements in the space, and more!
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