Vertical Solutions

Adelphic boasts the most supply integrations of any single platform across every channel, which means you can leverage our true omnichannel DSP and the power of the Viant Total Graph to deterministically connect with consumers based on actual offline activity and reach them where they’re paying attention. Through our direct integrations with key data providers, we enable consumer targeting across all major sectors of the economy.

Auto

Auto

Reach auto audiences based on vehicle ownership and purchase history sourced nightly from sales data with Viant’s direct integration with Urban Science, Experian and more.

LEARN MORE ABOUT REACHING AUTOMOTIVE CUSTOMERS ›

B2B

Target professionals based on job title or function, business firmographics or technographic details by leveraging our B2B data integrations with industry leaders including Dun & Bradstreet.

LEARN MORE ABOUT REACHING B2B DECISION-MAKERS ›

B2B - Desk top with laptops

B2B - Desk top with laptops

B2B

Target professionals based on job title or function, business firmographics or technographic details by leveraging our B2B data integrations with industry leaders including Dun & Bradstreet.

LEARN MORE ABOUT REACHING B2B DECISION-MAKERS ›

CBD - Oil

CBD

Deterministically identify key CBD audiences, reach them across premium, approved environments and close the loop through robust campaign insights.

LEARN MORE ABOUT REACHING CBD CONSUMERS ›

CPG

Connect offline CPG purchases directly to consumers’ online behavior by leveraging universal product code (UPC) loyalty card data from NCS or IRI.

LEARN MORE ABOUT REACHING CPG CUSTOMERS ›

CPG - Woman in aisle shopping

CPG - Woman in aisle shopping

CPG

Connect offline CPG purchases directly to consumers’ online behavior by leveraging universal product code (UPC) loyalty card data from NCS or IRI.

LEARN MORE ABOUT REACHING CPG CUSTOMERS ›

Education - Graduate in cap and gown

Education

Win in the competitive higher education marketplace by leveraging the right tools and strategies to deterministically target prospective college students, career-minded adults and lifelong learners.

LEARN MORE ABOUT REACHING EDUCATION CONSUMERS ›

Entertainment

Adelphic’s key data integrations, robust audience insights and access to high-impact, premium inventory help ensure your story connects with target moviegoers.

LEARN MORE ABOUT REACHING ENTERTAINMENT CONSUMERS ›

Exterior of movie theatre

Exterior of movie theatre

Entertainment

Adelphic’s key data integrations, robust audience insights and access to high-impact, premium inventory help ensure your story connects with target moviegoers.

LEARN MORE ABOUT REACHING ENTERTAINMENT CONSUMERS ›

Gaming - Controllers and accessories

Gaming

Reach consumers in relevant and impactful environments and measure the effect your efforts have on driving gameplay adoption.

LEARN MORE ABOUT REACHING VIDEO GAME ENTHUSIASTS ›

Healthcare

Key deterministic partner integrations like Crossix and MedData Group help you gain healthcare insights on your most valuable audiences and win in this competitive arena.

LEARN MORE ABOUT REACHING HEALTHCARE CONSUMERS ›

Healthcare - stethoscope

Healthcare - stethoscope

Healthcare

Key deterministic partner integrations like Crossix and MedData Group help you gain healthcare insights on your most valuable audiences and win in this competitive arena.

LEARN MORE ABOUT REACHING HEALTHCARE CONSUMERS ›

Pharma - RX Signage

Pharma

Build audiences based on brand category, condition and other key pharma insights with messaging that drives prescriptions and doctor/patient education, while remaining HIPAA compliant.

LEARN MORE ABOUT REACHING DOCTORS AND PATIENTS ›

Politics

Adelphic’s suite of solutions help you deterministically identify key voting audiences and reach them across premium, brand-safe environments.

LEARN MORE ABOUT REACHING KEY VOTING AUDIENCES ›

Politics - Pile of voting stickers

Politics - Pile of voting stickers

Politics

Adelphic’s suite of solutions help you deterministically identify key voting audiences and reach them across premium, brand-safe environments.

LEARN MORE ABOUT REACHING KEY VOTING AUDIENCES ›

QSR - Burgers and fries

QSR

With access to 80% of all credit and debit transactions in the U.S., restaurant brands can develop strategies to drive new business and nurture loyal customers.

LEARN MORE ABOUT REACHING QSR CONSUMERS ›

Retail

Target retail customers across devices by leveraging actual retail transaction data from both in-store and online purchases.

LEARN MORE ABOUT REACHING RETAIL SHOPPERS ›

Retail - Clothes rack

Retail - Clothes rack

Retail

Target retail customers across devices by leveraging actual retail transaction data from both in-store and online purchases.

LEARN MORE ABOUT REACHING RETAIL SHOPPERS ›

Travel & Tourism - View out airplane window

Travel & Tourism

A persistent identifier links travel history and physical visits, closing the loop for travel and tourism marketers, delivering unprecedented transparency into media buys and performance.

LEARN MORE ABOUT REACHING TRAVEL AND TOURISM CONSUMERS ›

Learn More About Our Vertical Solutions

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