Adelphic boasts the most supply integrations of any single platform across every channel, which means you can leverage our true omnichannel DSP and the power of the Viant Total Graph to deterministically connect with consumers based on actual offline activity and reach them where they’re paying attention. Through our direct integrations with key data providers, we enable consumer targeting across all major sectors of the economy.
Auto
Reach auto audiences based on vehicle ownership and purchase history sourced nightly from sales data with Viant’s direct integration with Urban Science, Experian and more.
CBD
Deterministically identify key CBD audiences, reach them across premium, approved environments and close the loop through robust campaign insights.
Education
Win in the competitive higher education marketplace by leveraging the right tools and strategies to deterministically target prospective college students, career-minded adults and lifelong learners.
Gaming
Reach consumers in relevant and impactful environments and measure the effect your efforts have on driving gameplay adoption.
Pharma
Build audiences based on brand category, condition and other key pharma insights with messaging that drives prescriptions and doctor/patient education, while remaining HIPAA compliant.
QSR
With access to 80% of all credit and debit transactions in the U.S., restaurant brands can develop strategies to drive new business and nurture loyal customers.
Travel & Tourism
A persistent identifier links travel history and physical visits, closing the loop for travel and tourism marketers, delivering unprecedented transparency into media buys and performance.