Press

Audio Partnerships Offer Access to More Than 90% of Available Streaming Audio and Podcast Inventory

New Whitepaper Highlights how COVID-19 has Accelerated Online Shopping and how Marketers can Better Reach Shoppers With an Omnichannel Approach

Single holistic view across omnichannel media now available for marketers

Leading self-service advertising platform provides pre-bid avoidance segments, helping advertisers avoid unwanted impressions

New Programmatic Report Shows Trader Opinions and Challenges, Coincides With National Programmatic Advertising Day

Viant, a leading advertising technology company, announced today it has completed a company buyout and that the Viant co-founders, Tim and Chris Vanderhook, are taking back control of the ad tech company from Meredith Corporation.

Vistar Media, the global leader in programmatic technology for digital out-of-home (OOH), today announced an expansion of the programmatic OOH ecosystem through partnerships with the world’s leading omnichannel demand-side platforms (DSPs).

Adelphic®, a Viant subscription-based self-service platform for cross-channel programmatic advertising, today announced the launch of the first annual National Programmatic Advertising Day.

Adelphic®, a Viant subscription-based self-service platform for cross-channel programmatic advertising, today announced new viewability, fraud prediction and bid optimization capabilities powered by the platform’s advanced machine learning functionality.