Press Releases Archives

November 16, 2020 Adelphic Adelphic Strengthens Identity Resolution Capabilities, Integrates with Adstra

Adelphic is expanding its already robust data footprint by announcing its identity based partnership with Adstra, the first Data Bureau designed to help marketers orchestrate the application of data to all dimensions of their efforts.

Virtual November 12 event to address the cookie-less future, data as a business growth driver, breakthrough measurement capabilities and professional development in programmatic.

September 1, 2020 Adelphic Viamedia Partners with Adelphic and Magnite, Bringing Digital Ad Demand to Brand-Safe Premium Linear TV Inventory

Viamedia partners with Adelphic and Magnite to meet the growing demand for innovative ad solution

August 4, 2020 Adelphic Viant’s DSP Adelphic Helps Feeding America Raise Critical Donations During COVID-19

Pro-bono advertising campaign increases site visits by more than 60%, exceeding benchmarks

June 30, 2020 Adelphic Adelphic Expands Programmatic Audio Advertising Capabilities Through New AdsWizz Integration

Audio Partnerships Offer Access to More Than 90% of Available Streaming Audio and Podcast Inventory

June 24, 2020 Viant’s Adelphic Releases Analysis of Ecommerce Acceleration

New Whitepaper Highlights how COVID-19 has Accelerated Online Shopping and how Marketers can Better Reach Shoppers With an Omnichannel Approach

May 5, 2020 Viant Announces Integration With WideOrbit, Automating Linear TV Buying and Delivery

Single holistic view across omnichannel media now available for marketers

December 18, 2019 Adelphic Extends Partnership With IAS, Offering Custom Keyword Pre-Bid Optimization

Leading self-service advertising platform provides pre-bid avoidance segments, helping advertisers avoid unwanted impressions

November 7, 2019 Adelphic Report: Are Programmatic Traders Set Up for Success?

New Programmatic Report Shows Trader Opinions and Challenges, Coincides With National Programmatic Advertising Day